I'm Level 13 now, so I've played quite a bit of the game so far.
Good:
1. Depth of strategy both in build and battle
2. Graphics
3. Music
4. Different game modes
5. Breadth of gameplay and customizable character choices
6. Combination of elements from RPG's, MMO's, and other types of games
Bad:
1. A few times the game froze in battle and I had to close the window
2. Not enough of a comprehensive game manual. Lacks instructions for things like Skulls, Guilds, and Tournaments.
3. Daily Tasks and Progress that are almost impossible or are a pain in the ass, such as the Progress objective to Complete 2 Daily Tasks, while one of the Daily Tasks is Win A Brawl- I don't have time to wait 4 hours to play a brawl
Ugly:
1. There doesn't seem to be any more Single Player Story Event Battles after you beat Void Ritual. If so, I've lost 50% of my interest in this game. The story battles are the best part of the game imo. Great story and variety of enemies as the plot progresses. Replaying them would repetitive and boring. I'll keep playing in the hopes that leveling up my party will unlock new story event levels...
2. Hard to find real players. I versus the AI in Single Battle about 80% of the time.
3. There doesn't seem to be a way to change my party's composition after I get 4 characters (I have 2 warriors 1 mage 1 rogue and want to experiment with 1 warrior 2 rogues 1 mage)
4. I've played about 30 Single Match Battles so far, including about 6 PvP battles (and won like 5 of them), but I still have a 0 Tournament rating and am unranked. How come?
Overall, a great game, even with the annoying construction cooldown and obstacles designed for players to spend real money on the game, which I understand. More single player Story Events progression after Void Ritual (taking the player all the way to the Level Cap, if there is one) would be my biggest suggestion for improvement though.